ON PAGE SEO?

Description :

On Page SEO is an integral part of Search Engine Optimization activities. As On page SEO is fully under the webmaster's control it is the easiest part to get right and there is really no excuse for not doing so. On Page SEO is essentially structuring the site in way that is search engine friendly. This is called SEO Presser and it checks each time you save and gives a score and recommendations.

Why we do On page SEO :

The most effective strategy in 2012 however, social media powered SEO, requires an integrated approach, with on-page content promoted off-page within the main social media channels.

On-Page SEO Factors :

• Always start with keyword selection, research and testing
• Meta Description tag
• ALT tags
• H1 tags
• URL structure
• Internal linking strategy
• Content
• Keyword density
• Site maps, both XML and user facing
• Usability and accessibility
• Track target keywords
• Expect results in 6-12 months

Avoid common on-page SEO mistakes such as:

• Duplicate content
• URL variants of the same pages
• Off-site images and content on-site 
• Duplicate title tags

Off page SEO ?

Off page SEO

Description:

Off page SEO or search engine optimization is doing things off site to improve your sites search engine rankings.

Why We Do Off Page SEO?

SEO is when you undertake efforts to improve your website’s rating amongst the global competition in the virtual world. Off Page SEO  that help your website to gain a position among the top search results when users seek information on search engines related to the content offered by your website. The only thing you can do off site to increase your rankings is build up more links.  When you are trying to get more links you need to think about quality. It is important to know what resources you are able to use to best encourage traffic back to your site.

Off Page Strategies

There are a couple of easy and popular off page SEO strategies, such as article marketing, video marketing, press releases, Forum posting and Social bookmarking.

Basic Techniques For Off Page SEO

Quality of Links:

·The relevance of that website to your own content
·The ranking of the website itself
·The type of traffic it is expected to generate or send to your website
·Whether that website has links from other websites as well; if yes, then what kind of links

Content Sharing on Websites

These include free article submission sites such as www.articlesbase.com, as well as social networks (e.g. Facebook and Twitter), image and video-sharing sites (e.g.

Youtube.com), posting on forums, and bookmarking websites such as Digg.com and Delicious.com among various others.

Pay Attention to URL Content

Avoid making links and URLs that become visible to be doubtful or spam; users are not likely to proceed if a URL consists of a lot of words or hyphens. It is best to keep it short and include the main keywords only.

Networking Is The Key!

Participating in forum discussions can lead to people visiting your website to check out your content as well. Apart from that, it can also help you to come together different ideas from these sources to make your own content even better.